
How to Manage and Revive Expired Domains
Purchasing expired domains can be a great way to boost your online presence and help you take advantage of that domain’s PageRank. But using old domains can also be somewhat risky. If you don’t properly manage your domains in use, you can severely lower your SEO scores and find yourself struggling to show up in online searches. Before you decide to revive any expired domain for your website, make sure you do your research to check that the domain is set up for success.
Matching Content
One of the worst things you can do is purchase an expired domain that has drastically different content from the website you have or are building. While there’s no easy way to tell how search engines determine content similarity, making sure the websites are as close as possible is the best way to improve ...